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<図書>
Proceedings series / American Marketing Association

データ種別 図書
出版者 Chicago : American Marketing Association

子書誌情報を非表示

1 Add value to your service : the key to success / edited by Carol Surprenant Chicago, Ill. : American Marketing Association , [1987]
2 Services marketing in a changing environment / edited by Thomas M. Bloch, Gregory D. Upah, Valarie A. Zeithaml :pbk. - Chicago, Ill. : American Marketing Association , c1985
3 Emerging perspectives on services marketing / edited by Leonard L. Berry, G. Lynn Shostack, Gregory D. Upah : pbk. - Chicago, IL : American Marketing Association , c1983
4 Developing new services / edited by William R. George, Claudia E. Marshall pbk.. - Chicago, Ill. : American Marketing Association , c1984

書誌詳細を表示

本文言語 英語
書誌ID 1000002838
NCID BA01253220