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RT Book, Whole SR Print DC OPAC T1 Rumor in the marketplace : the social psychology of commercial hearsay / Fredrick Koenig A1 Koenig, Fredrick YR 1985 FD c1985 SP xii, 180 p. K1 Corporate image K1 Rumor K1 Social psychology PB Auburn House Pub. Co. PP Dover, Mass. SN 0865691177 LA English (英語) CL LCC:HD59.2 CL DC19:302.2/4 NO Includes bibliographies and index NO 書誌ID=2000038988; NCID=BA10948427; LK [OPAC]https://www.lib.ntu.ac.jp/opac/opac_link/bibid/2000038988 OL 30