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RT Book, Whole SR Print DC OPAC T1 Design and marketing of new products / Glen L. Urban, John R. Hauser T2 The Prentice-Hall series in marketing A1 Urban, Glen L. A1 Hauser, John R. YR 1980 FD c1980 SP xx, 618 p. K1 New products K1 Design, Industrial -- United States PB Prentice-Hall PP Englewood Cliffs, N.J. SN 0132012693 LA English (英語) CL LCC:HF5415.15 CL DC:658.5/038 NO Bibliography: p. 583-608 NO Includes indexes NO 書誌ID=2000039855; NCID=BA21555426; LK [OPAC]https://www.lib.ntu.ac.jp/opac/opac_link/bibid/2000039855 OL 30